Stiftung Lesen Branding

It starts with reading

Reading is the basis for education and career, for integration and social development. Stiftung Lesen, whose corporate design has been refreshed and rejuvenated, raises awareness of this. The website and the database with many reading tips and ideas for action were completely revised, and we provided support not only with image-shaping but also with operational measures.

The revised website offers numerous well-structured reading recommendations, media tips, and action ideas – all reviewed by Stiftung Lesen experts.

The expanded color spectrum, the visually stunning design and the new typeface now transport readers young and old into the world of letters. And what's more: the new appearance conveys the urgency of the issue in a credible way to all those who want to support the foundation in its work.

The special feature of the new site: It brings such a relevant topic closer to many target groups. And it does so with practical added value.

Questions about the project?

Portrait Giuliana Zorzi
Giuliana Zorzi

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