BMW Group Movie

Body, Heart, Mind

Body, heart and mind: Three words that represent the essence of human beings. For our client BMW Group, they also serve as compass in dynamic times. What this means, is shown in the video with the same title. It was released at the BMW AG’s general meeting and on the website of the BMW Group Report.

In an emotional manner, the movie makes clear that mobility means more than moving people from A to B. Appropriately, we developed imagery, voice-over and cutting.

The combination of historical takes, human emotions and future visions of mobility transports in around 90 seconds what the company stands for.

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Portrait Rohwa Jung
Rohwa Jung

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